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Lauren Zwanziger

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If you’re a diehard Pinterest fan, there’s a good chance you may be one of Lauren Zwanziger’s 4.6 million followers. Browse any of her thoughtfully curated boards, and it’s clear that this recent graduate of O’More College of Design has the style and eye to back that faithful following. Aside from utilizing Pinterest like a boss, Zwanziger has also dipped her toe in the blogging world and launched The Transatlantic, which showcases everything from personal style to her adventurous travels around the world. Along with photographing a bit of her house (and lots of downtime in between playing with adorable dog, Banjo!), I was also able to pick her brain about what she’s currently working on and has planned next. Follow along and bookmark her blog, as this young lady has some very exciting things ahead.

When did you first get involved with Pinterest and how has your success with the site influenced your career choices and led to new opportunities?

I first started using Pinterest back in Fall 2010, so near the launch of the site. As most new users, I quickly fell in love with the site! At the time, I was in my sophomore year of design school, so I was using it almost daily to create inspiration boards for class. After using it for about a year, I noticed I had acquired a surprisingly large number of followers, which sparked the idea to pursue blogging full-time.

That’s right, you just launched The Transatlantic. Tell us more about it!

Building the blog has been a very long, on-going process! It took me about a year to actually launch the site after the initial idea to start blogging. I knew I wanted travel to play a large role in the blog, so I wanted the name to reflect that. I’ve been traveling back and forth between Tennessee and England since I was a kid, so the name felt like the natural choice.

You recently graduated from O’More College of Design. Is designing your own clothing line something you’d still like to pursue?

I’m definitely considering it. While it’s nothing I see myself doing in the immediate future, I hope to expand into different avenues as I continue blogging.

You live in Nashville and are a big supporter of the cities new growth. Do you ever see yourself moving somewhere else, or are you focused on building your own brand here?

It’s kind of funny, I always thought I was going to have to leave Nashville for a job. But now that I’m self-employed, it’s really up to me if I want to move or not. Right now, I can’t imagine living anywhere else, but that’s not to say I wouldn’t want to eventually experience somewhere new!

What does a typical Saturday in Nashville look like for you?

I’m such a creature of habit and have such a specific routine! I usually take my dog, Banjo, to Centennial dog park, then go to any of my favorite brunch spots: Frothy Monkey, The Perch, Pinewood Social, The Southern, I could go on…

Now that it’s spring, I’ve been looking for any excuse to be outside. I’ve been kind of plant obsessed lately, so I’ve been heading over to my local plant shops on the weekends to stock up. There’s a little plant shop behind Neighbors in Sylvan Park that’s my current favorite spot. I’ve also been hiking over at Percy Warner a lot lately which is a great way to feel like you’re out of the city.

What are you currently working on and what’s next on your agenda?

There are a few fun things in the works right now, currently planning a big trip. Stay tuned to see more!

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Vogue Paris

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Honored to have 8 of my photos published in the April issue of Vogue Paris. Now, I just need a translation in English! Any takers?

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With spring right around the corner, I had my eyes set on snatching the perfect pair of new frames. Being a redheaded gal, these emerald green round lenses by Warby Parker proved hard to resist. They’re perfect for adding a punch of color while shielding your eyes from the rays. Be sure to check out their new spring collection here that’s filled with colorful palettes and sleek frames to choose from.

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Pennyweight Pop Up

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My talented and sweet friend Elise Joseph of Pennyweight hosted her very first pop-up yesterday at The Poston House: a quaint two-story building close to Centennial Park. The event was filled with unique pieces made by local and national artisans hand selected by Elise. A respected curator, stylist and blogger, Elise is now also pursuing a lifelong dream: opening her own storefront. The pop-up was a nice taste of what to expect, and I can’t wait to see what she does next.

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This is Hannah Jones (and her brand new Nashville studio space!) who’s one half of the duo, Jamie and the Jones. The co-designed line also includes Jamie Frazier who’s currently living in Seoul, South Korea where she’s developing the brand. The two friends met at O’More School of Design and have been working together ever since combining their similar aesthetics that lean towards clean silhouettes and meticulous handwork — I’m talking knitting, crochet, embroidery, beading and hand painting. These gals do it all.

Be sure to check out their beautiful collections here.

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Elizabeth Suzann

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 Meet the designer behind her namesake label, Elizabeth Suzann. I originally came across Elizabeth’s work on Instagram, and was instantly drawn to her clean silhouettes. All the garments are handmade in her Nashville, TN studio where she uses natural plant and protein based materials, while incorporating printed and hand dyed tactics on select pieces. What’s even more impressive is that Elizabeth is a self taught designer, making her craftsmanship and vision that much more inspirational.

Elizabeth’s space is very much a reflection of her style, and filled with creamy hues accentuated by warm light streaming through the windows of this once upon a time yoga studio. Feel free to browse her collection online, or make an appointment to stop by her space for a peruse.

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 Here’s a little taste of yesterday’s Leona popup sale I co-hosted at Elaine Turner. The event was so much fun and filled with glam clothes and accessories from both designers.

Shop Leona’s collection online or swing by their 12 South location if you’re looking for a splashy new outfit (maybe for an upcoming holiday party?) Their pieces are versatile and perfect for mixing with other pieces.

Special thanks to Will Vastine for the shots he took of me wearing all Leona + Elaine Turner shoes and clutch.

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Wow! June has been quite the loaded month, hence why I’m just posting some of my favorite shots from Bonnaroo now (check out the entire spread on Refinery29 here). Stay tuned for a very exciting project UTG is launching in partnership with Nashville Public Television within the next couple weeks!

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Kentucky Derby

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I spent some time at Churchill Downs over the weekend photographing all the fabulous fashion for ELLE.com at the Kentucky Derby. This has always been one of my favorite events to photograph because I grew up riding horses and competing on a world level. I hope to get back into riding one day, but until then, my yearly trip to the Derby will have to do!

Above are a few of my favorite shots, but you can check out the entire spread on ELLE here.

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Thanks Imogene + Willie! Get all the details on my favorite things, here.

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Confession: Imogene + Willie throw some of the best summer shindigs in town. You’ve heard me rant about them before and last night’s get together was up to par with all the others. The Ettes and Ultras S/C provided tunes, Mas Tacos dished the grub and The Peach Truck made sure you left with a bagged sweet treat. I love to wander into I+W with my camera because the store always seems to have a new piece or some sort of beautiful arrangement that I must photograph. I tell ya, true artists and taste makers over there.

Also wanted to quickly note how proud I am of all the national attention our city has been given via The New York Times and GQ. Everyone has their opinion on the pieces but at the end of the day we should celebrate the fact that we live is such a prosperous and downright cool place. Cheers to that!

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Millionaire’s Row

The absolutely stunning Gail O’Neill wearing a self made hat, Alexander McQueen dress and Giovanni Rossi heels. She was one of the first models ever featured in US Elle. Nice full circle moment.

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